world series of beach volleyball
Client: World Series of Beach Volleyball
Role: Creative Director / Alli Sports - NBC Sports
Project Overview: Campaign, marketing collateral, event signage
This unprecedented event brings the world’s greatest beach volleyball players and their fans together in a way that’s never been seen in the world of professional spots. The ASICS World Series of Beach Volleyball is the premier event in the sport plus more; it’s a week-long festival celebrating “all things beach”, including sports, music, culture and community. Select matches are featured live on NBC and NBC Sports throughout the week of the event.
Campaign & marketing assets
A variety of marketing collateral was produced from posters and print ads to web banners and social assets. Dynamic action photos of key athletes combined with colored backgrounds based off the event logo were used in conjunction with a clean white background for a premium, modern looking aesthetic.
